The matohu SPRING SUMMER 2008 collection hit ELTTOB TEP on Thursday, January 24.

The lineup for the SPRING SUMMER 2008 matohu Collection has arrived at our store.
This season’s matohu Collection fully expresses the brand’s unique sense of beauty by way of using rich textiles with the theme of “Shino.” We are offering a wide variety of items ranging from western-style kimonos in beautiful shapes to jackets for all-season use, which are suitable for wear under coats in chilly early spring weather as well as for wear as outer garments in relatively warm weather. Please visit our store and enjoy these matohu items.

(Left) A jacket featuring pottery cracks that are known as “Kannyu” in Japanese
￥57,750
(Right) A knitted kimono characterized by natural linen that makes a beautiful contrast with a light green inner liner
￥78,750



(Left) A shawl with sleeves that is wearable in several different ways
￥36,750
(Right) This western-style kimono reenacts “Tetsue,” or iron paintings, by way of rusting patterns decorated by hand with iron-based pigments
￥199,500



(Left) Design trousers with a bag-like shape
￥36,750
(Right) One-piece dress with beautiful side drapes
￥40,950

SPRING SUMMER 2008 in ELTTOB TEP just launched today.

ISSEY MIYAKE
* THE WIND *

The SPRING SUMMER 2008 Collection of ELTTOB TEP will be unveiled on Thursday, January 10, 2008.

The theme of the SPRING SUMMER 2008 ISSEY MIYAKE Collection is “The Wind.” This collection aims to express various aspects of the wind, determined by way of observing the wind and then examining the surrounding flow of air and the natural setting. This collection offers an ever more sophisticated lineup of denim apparel through the “A-POC GALAXY” series.

* The collection offers a wide array of items inspired by the wind as well as a clothing line featuring weather pattern symbols indicating a variety of manifestations of wind, including cyclones and anticyclones.

matohu
* SHINO *

The theme of the SPRING SUMMER 2008 matohu Collection is “Shino.”
“Shino” is a style of pottery produced with the unique Japanese sense of beauty. “Shino” potteries began production in the Momoyama Period in the late 16th century, with the use of colors and shapes that exist in the natural surroundings. This SPRING SUMMER collection is characterized by an accidental beauty wherein the combination of nature and artifice has allowed for the creation and presentation of clothes that embody the abundant beauty of the “Shino” style depicted on pottery.

The new lineup of the SPRING SUMMER 2008 matohu Collection will appear at the ELTTOB TEP store on Thursday, January 24, 2008.

HaaT
* Blue Harmony *

The theme of HaaT’s SPRING SUMMER 2008 Collection is “Blue Harmony.” In particular, the brand is focusing on colors and patterns produced with Calico fabric.

“Calico” is the name generally used for “cotton fabric that has dyed patterns on it.” This type of fabric originated in India and has since achieved widespread worldwide appeal, and today we can find calico products in a variety of patterns and material. HaaT is focusing on the “Toile de Jouy” made at a factory in Jouy, France, between 1760 and 1843. The brand has arranged the fabric in a variety of contexts and launched this colorful collection with a sense of seasonal attunement.

ELTTOB TEP is closed on January 9 for getting ready for SPRING SUMMER 2008 launching on the 10th.